Page 62 - DP Vol 20 No 4 HR
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EXCLUSIVE INTERVIEW




              A CHAT WITH DR. VIKAS AGGARWAL, CEO OF DENTALKART


















































                ince it’s inception, Dentalkart has swiftly become the premier go-to e-commerce platform for dental professionals,
                establishing itself as a leader in providing a comprehensive range of dental products and instruments. In this exclusive
           Sinterview, Dental Practice had the opportunity of exploring the remarkable journey of Dr. Vikas Aggarwal, the visionary
           CEO of Dentalkart. Dr. Vikas Aggarwal went on to speak about his early days at Dentalkart and how they persevered and
           overcame challenges to reach where they are today. Read on and be inspired!

           Dr. Utkarshaa Jaiswal (UJ): You graduated from the prestigious Maulana   UJ: What was your day like in the initial days of starting this business and
           Azad Institute of Dental Sciences, which is the dream of most dentists.   how is it different now?
           Instead of continuing with your clinical practice you went into business.   VA: In the early days, it was a grind. I handled almost every aspect of the
           How did the idea of Dentalkart come about initially?   business—sourcing products, building the website, customer service, and
           Dr. Vikas Aggarwal (VA): The idea of Dentalkart was born out of my   even packing orders. The hours were long, and there was a lot of trial and
           own experiences as a practicing dentist. I realized that procuring quality   error. Now, the responsibilities are more managerial and strategic. With a
           dental products was often time-consuming, costly, and inefficient,   bigger team, I focus more on growth, scaling the business, partnerships,
           especially for smaller clinics. I saw the potential in combining my dental   and ensuring we’re innovating in the market. However, I still maintain
           background with my brother’s expertise in software engineering to create   a hands-on approach where needed, especially in key decision-making.
           a platform that could streamline the process of ordering dental products.
           Our goal was to make it easier for dentists across India to access quality   UJ: Could you briefly give us an overview of the e-commerce model of
           supplies quickly and affordably.                       Dentalkart and how does it compare with the traditional sales channels?
                                                                  Is there any conflict with the traditional sales channels?

           62  Dental Practice I July-August 2024 I Vol 20 No 4
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