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EXCLUSIVE INTERVIEW

Indian practice. Rajinder Arora: One of the most exciting aspects of this evolution is
connectivity. Through platforms like DS Core, we’re aiming to bring
MediMedia: Could you tell us how Dentsply Sirona balances diagnostics, planning, treatment data, and patient communication all
innovation with affordability, especially in a relatively price- into one integrated ecosystem. It’s about empowering practitioners
sensitive market like India? with real-time, accessible tools that improve clinical outcomes and
workflow efficiency. That’s the kind of future we’re building.
Rajinder Arora: That balance is possible only when you have a
strong support from your global and regional stakeholders — MediMedia: Please tell us about the key strategies the company is
which we’re fortunate to have. Our corporate teams understood the focusing on to drive growth and innovation in the Indian market?
importance of offering key products at a competitive price point in
India. We received special approvals and strategic flexibility to make Jeffrey Wang: India is central to our growth strategy. Our approach
that happen. It shows that Dentsply Sirona is not just focused on includes building strong, capable local teams who understand the
innovation, but also on ensuring that innovation reaches those who market nuances deeply. We’re also committed to ensuring resource
need it the most, in a manner that’s practical and sustainable. allocation — not just in terms of people, but also in terms of
technology and product access. For us, India is not just a customer
Jeffrey Wang: It’s always a delicate balance — innovation, quality, and base; it’s a growth engine. We want to make sure India is seen, heard,
affordability. But it’s a challenge we take seriously. For us, quality is and supported at the global level, because its potential is immense.
non-negotiable. It’s what our 140-year legacy is built on. However, we
are continuously working to improve our manufacturing processes Rajinder Arora: Absolutely. We believe that everything starts with
and supply chains so we can deliver that quality in a more cost- the right people. When we invest in our teams, it leads to better
effective manner, especially in value-sensitive markets like India. Our customer experiences, more efficient operations, and ultimately,
approach is not to dilute innovation, but to make it more efficient better patient outcomes. Education is another pillar of our strategy
and accessible. — we’re constantly bringing in global speakers, conducting hands-
on training, and creating platforms that allow Indian clinicians to
MediMedia: Do you plan on opening a manufacturing base in upgrade their skills and stay ahead of the curve.
India anytime soon?
MediMedia: What can you tell us about implementing artificial
Rajinder Arora: We already have a manufacturing presence in intelligence (AI) in your innovations and Dentsply Sirona’s
Manesar where we produce Gutta Percha points and kit Spectrum position on AI technology?
products specifically designed for Indian customers. That said,
our immediate priority with VDW.ROTATE™ was to bring the Jeffrey Wang: AI is no longer a future concept — it’s here, and it’s
product to market and make it available across India with speed and shaping every aspect of dentistry, from diagnostics and treatment
consistency. We’re always evaluating future opportunities based on planning to patient engagement. At Dentsply Sirona, we’re embracing
demand and strategic need. But even without local manufacturing this shift by integrating AI into our solutions in meaningful ways.
for this specific product, we’ve ensured that access and affordability It’s about helping dentists make faster, more accurate decisions and
are not compromised. simplifying complex procedures. At Dentsply Sirona, we’re not only
looking at AI — we’re focused on staying ahead with all kinds of
Jeffrey Wang: Our first step is always ensuring that our customers — innovations. This includes technologies like 3D printing, with
the doctors — can get the products they need, when and where they solutions such as Primeprint. We also have platforms like DS Core,
need them. Once that infrastructure is solid and we see sustained which are designed to bring future technologies into our systems
demand, we look at localization strategies. smoothly.
In the APAC region especially, we see AI becoming a powerful
MediMedia: How do you see the global dental landscape evolving, tool to improve diagnosis and help doctors work more efficiently.
and what role will Dentsply Sirona play in shaping that future? It’s not just about keeping up with trends, but about making real
improvements in how dental care is delivered. We’re definitely
Jeffrey Wang: The dental industry is on the cusp of a major planning to invest more in this area, and AI will continue to be a big
transformation. AI, digital workflows, and smarter, more connected part of our innovation efforts at the corporate level.
systems are becoming the norm. As a company, we see ourselves not
just keeping pace with this change, but driving it. Our mission is Rajinder Arora: Along with AI, technologies like 3D printing and
to ensure that cutting-edge solutions are not confined to developed cloud-based platforms are rapidly transforming the landscape. DS
markets. Regions like South and Southeast Asia are key to our Core is a great example — it’s a centralized digital hub that supports
strategy. That’s why we’re investing heavily in clinician education and the full clinical journey. Our vision is to make such innovations
digital tools — so dentists everywhere, including India, can access universally accessible. AI in particular holds massive promise —
and benefit from the best in dental innovation. especially in diagnostics and treatment planning — and we’re excited
to lead that charge. n
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